12:30 PM - 12:45 PM
[MZZ45-07] Science of Science Communication: Technical Method and Mind Climate to be linked together
We consider the consensus-building process as requiring involved parties to achieve a level of understanding not only on logical grounds but also emotional ones. We believe the role of the latter is largely underappreciated in group consensus-building and emotions such as fear or distrust often play a much bigger role than the actual understanding on logical grounds. We call these emotional factors that influence society-wide behavior and thinking a current "mind climate".
We believe that understanding how "mind climate" emerges in modern societies is essential to understanding how we build group-consensus. And although the term may seem intuitive, what exactly should be considered a part of "mind climate" needs to be defined first. We will report the results of our discussions aiming to clarify the concept of "mind climate" and introduce an experiment we conceived to identify factors that are necessary for making consensus-building more efficient.
This work is supported by the Collaboration Research Program of IDEAS, Chubu University: IDEAS201404