10:45 AM - 12:15 PM
[HTT16-P02] On the Image of Pavement in Shopping Street
Keywords:pavement, shopping street, color, pedestrian
1. Introduction
We have used a variety of materials and superior technology to pave the roads that people travel daily. Currently, many types of pavements have been developed that emphasize walkability, visual aesthetics, and so on. However, many of them have lost their cultural value. In order to express cultural value, it is important to keep a balance between regional characteristics such as nature, history, culture, and tradition, comfort, and economy. Paving roads that are comfortable for human use is one expression of this balance. Pavements express the cultural richness of public spaces. We need to investigate the visual and psychological impact of pavements to identify their balance and coordination. Currently, different types of pavements are being constructed on streets. However, there are no criteria to suggest the type of pavement at the design stage. Pavements are used by people in their daily lives, but they are rarely conscious of them. Few people recall the patterns of pavements on the streets they pass everyday.
2. Purpose and Method
The purpose of this study is to determine the relationship between pavement shape and color and impression in order to identify the balance and coordination of pavements appropriate to the region. We propose a measure for evaluation, targeting spaces where pavement has a significant impact. In the future, the goal is to propose appropriate pavement for that space. The method is to conduct a psychological experiment and a questionnaire survey in a shopping street in Osaka City. The relationship between psychological quantity and form, and between psychological quantity and color are analyzed by GIS.
3. Experiment 1
We analyzed the relationship between the size of tiles, a basic component, and impressions in the target districts of Senbayashi shopping streets and Tenjinbashisuji shopping streets in Asahi-ku, Osaka City. The SD Method and One-pair Comparison Methods were used in the experiment. The SD Method used 8 adjective pairs. In the One-pair Comparison Method, the participants were asked to choose the one they preferred to walk on. The analysis revealed that tile size could be explained by three factors: Aesthetics (bright, open, clean), Openness (spacious, large), and Activity (lively, warm). However, there was no clear relationship between the psychological quantity of wanting to walk and the tile size.
4. Experiment 2
In order to extract the psychology behind the desire to walk, an experiment was conducted to extract colors that leave a lasting image in five shopping streets in Osaka City. Colors were extracted for each spatial location and element. The extracted colors were analyzed using the Munsell color system (hue, saturation, and lightness). The results showed that warm colors had a significant effect on the spatial components.
5. Conclusion
In this study, we analyzed the impact on our impressions of pavements and the spatial components related to the impressions in shopping streets. As a result, it was found that the color of the pavement and the relationship between the color of the buildings, pedestrians, signs, and other spatial components may have an influence on our impressions.
We have used a variety of materials and superior technology to pave the roads that people travel daily. Currently, many types of pavements have been developed that emphasize walkability, visual aesthetics, and so on. However, many of them have lost their cultural value. In order to express cultural value, it is important to keep a balance between regional characteristics such as nature, history, culture, and tradition, comfort, and economy. Paving roads that are comfortable for human use is one expression of this balance. Pavements express the cultural richness of public spaces. We need to investigate the visual and psychological impact of pavements to identify their balance and coordination. Currently, different types of pavements are being constructed on streets. However, there are no criteria to suggest the type of pavement at the design stage. Pavements are used by people in their daily lives, but they are rarely conscious of them. Few people recall the patterns of pavements on the streets they pass everyday.
2. Purpose and Method
The purpose of this study is to determine the relationship between pavement shape and color and impression in order to identify the balance and coordination of pavements appropriate to the region. We propose a measure for evaluation, targeting spaces where pavement has a significant impact. In the future, the goal is to propose appropriate pavement for that space. The method is to conduct a psychological experiment and a questionnaire survey in a shopping street in Osaka City. The relationship between psychological quantity and form, and between psychological quantity and color are analyzed by GIS.
3. Experiment 1
We analyzed the relationship between the size of tiles, a basic component, and impressions in the target districts of Senbayashi shopping streets and Tenjinbashisuji shopping streets in Asahi-ku, Osaka City. The SD Method and One-pair Comparison Methods were used in the experiment. The SD Method used 8 adjective pairs. In the One-pair Comparison Method, the participants were asked to choose the one they preferred to walk on. The analysis revealed that tile size could be explained by three factors: Aesthetics (bright, open, clean), Openness (spacious, large), and Activity (lively, warm). However, there was no clear relationship between the psychological quantity of wanting to walk and the tile size.
4. Experiment 2
In order to extract the psychology behind the desire to walk, an experiment was conducted to extract colors that leave a lasting image in five shopping streets in Osaka City. Colors were extracted for each spatial location and element. The extracted colors were analyzed using the Munsell color system (hue, saturation, and lightness). The results showed that warm colors had a significant effect on the spatial components.
5. Conclusion
In this study, we analyzed the impact on our impressions of pavements and the spatial components related to the impressions in shopping streets. As a result, it was found that the color of the pavement and the relationship between the color of the buildings, pedestrians, signs, and other spatial components may have an influence on our impressions.