[2H3-NFC-4a] [NFC Session] NFC-4 5C (Comprehending Consumers: Computing Complexity of Cultures)

[2H3-NFC-4a-04] ‘Two-way communication’ and ‘Mind design’

〇Yasuo Tanida¹, Kotomi takamuku¹ (1. Synergy Marketing Inc.)

Keywords:sensuous sensibility values, two-way communication

Communication based on understanding of human is very important. As shifts to two-way communication to consumers progress, people's understanding with sensuous sensibility values is necessary. In this paper, we present the design of the mind to express sensory sensibility values.