The 20th Annual Meeting of Japan Society of Kansei Engineering

Presentation information

企画セッション

[C3] 感性商品の創造 Creation of Kansei/Affective Product

Wed. Sep 5, 2018 9:00 AM - 11:30 AM Room C (221)

Chairman:Shinya Nagasawa

10:00 AM - 10:15 AM

[C3-05] Affective/Kansei/Fetish Value From Now On

Application and Importance of the Luxury Strategy

*Shin'ya NAGASAWA1 (1. Graduate School of Business & Finance)

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