The 20th Annual Meeting of Japan Society of Kansei Engineering

Presentation information

企画セッション

[E4] 進化する感性―Evolving Kansei

Wed. Sep 5, 2018 3:00 PM - 4:30 PM Room E (223)

座長:椎塚久雄(株式会社椎塚感性工学研究所)

3:25 PM - 3:50 PM

[E4-02] Importance of Individual's Affective Ability for B2B's Strengthening Small and Medium Enterprise Brand

Proposal of New Business Design Method Specialized for Small Business Branding

*Masahiro Kiyosumi1 (1. Graduate School Kyushu University)

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