The 24th Annual Meeting of Japan Society of Kansei Engineering

Presentation information

General session

[3B-1] Psychology, Marketing & Management

Fri. Sep 2, 2022 10:00 AM - 12:20 PM Room B (Zoom Meeting)

Chairman:Ken Kumagai(Mie University)

10:20 AM - 10:40 AM

[3B-1-02] Reliability and Validity of Implicit Association Test in Market Research Context

Comparison Between Online IAT, ST-IAT and BIAT

*Adilla Afiqah1 (1. INTAGE Inc.)

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