The 6th domestic Conference of Society for Serviceology

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Oral Session

Session 1 Service quality, Customer satisfaction, Loyalty

Sat. Mar 10, 2018 3:00 PM - 4:30 PM 1153 (Liberty Tower 15F)

Chair: Shoji Yamamoto (Kwansei Gakuin University)

3:50 PM - 4:15 PM

[1-1-03] Validation of Multidimensional Customer Engagement Model

Explorations of the constructs, antecedents, and consequences

*Masaki Kanda1 (1. Meiji University)

Keywords:Customer Engagement, Psychological Ownership, Loyalty

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