The 6th domestic Conference of Society for Serviceology

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Oral Session

Session 9 Service design

Sun. Mar 11, 2018 9:00 AM - 10:30 AM 1154 (Liberty Tower 15F)

Chair: Kazuyoshi Hidaka (Tokyo Institute of Technology)

9:00 AM - 9:25 AM

[2-9-01] Practice of service design:Proposal of smart shopping in fresh food supermarket

*Yusuke Tsumita1, Keiji Ono1, Lan Liu1, Tomoyuki Ohkubo1, Shigeomi Koshimizu1 (1. Advanced Institute Of Industrial Technology)

Keywords:Smart Shopping, Service design, Persona, Customer journey map, Service blueprint

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