Poster Session

[PO-26] Measurement and externalization of customer's purchase journey for redesigning retail shop

*Tatsunori Hara¹, Takaaki Kawanaka¹, Satoshi Sunami¹, Kouji Tachioka¹, Takashi Kato², Takuya Maruo², Hayato Kohama³, Masato Ooiwa⁴ (1. The University of Tokyo, 2. NEXWAY Inc., 3. FUTUREWOODS Inc., 4. Scope Inc.)

Keywords:Customer journey map, Purchase decision process, Biological information measurement