Session information

Oral Presentation

Oral 12
Service experience

Sun. Mar 3, 2019 5:00 PM - 6:20 PM Room B (West Bldg. 9 W934)

Chair: Yoshinori Hara (Kyoto University)

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5:00 PM - 5:20 PM

[B-12-01] Qualitative Research of Behavior Acquisition in the Service of Encouraging Behavioral Changes

-The Case of Healthcare Services-

*Chihiro Morito¹, Keiko Kishimoto², Hidehiko Sakurai³ (1. University of Marketing and Distribution Sciences, 2. Showa University, 3. Hokkaido University of Science)

5:20 PM - 5:40 PM

[B-12-02] Consumer value of paid media audience

With case studies of life history

*Shuji Sudo¹, Yasunobu Ito¹ (1. Japan Advanced Institute of Science and Technology)

5:40 PM - 6:00 PM

[B-12-03] A Validation of Decision-making Model Constructed by Similarity Based on Latent Images

*Hiroki Takahashi^1,2, Nariaki Nishino¹, Takeshi Takenaka², Ryuichiro Ishikawa³ (1. Graduate School of Engineering, The University of Tokyo, 2. National Institute of Advanced Industrial Science and Technology, 3. School of International Liberal Studies, Waseda University)

6:00 PM - 6:20 PM

[B-12-04] The Effects of the Convenience in Home Delivery Service on Customer Psychology and Behavior

Masafumi Hamano¹, *Bach Q. Ho¹, Tatsunori Hara¹, Jun Ota¹ (1. Univ. of Tokyo)

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