The 7th domestic Conference of Society for Serviceology

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Organized Session

Organized Session 5
Service design for behaviour change

Sun. Mar 3, 2019 3:30 PM - 4:50 PM Room C (West Bldg. 9 W933)

Chair: Masanao Takeyama (Keio University)

4:34 PM - 4:50 PM

[OS5-04] Concept of UX Psychology

A Scientific Approach on Effective Service Design Processes

*Takanobu Omata1 (1. Sony Corporation)

Keywords:UX Psychology, Psychology, Behavioral science, Motivation, Service design

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