The 7th domestic Conference of Society for Serviceology

Presentation information

Poster Presentation

Poster presentation

Sun. Mar 3, 2019 1:30 PM - 2:20 PM Poster session room (Media room)

1:30 PM - 2:20 PM

[PO-08] Empirical research on repurchasing behavior of defected customers focusing on the length of defection time in educational service

*Junya Anazawa1 (1. Univ. of Tsukuba, Department of Policy and Planning Science, Graduate School of Systems and Information Engeneering)

Keywords:Transaction Data, Repurchase Behavior of Defected Customers, The Length of Defection Time

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