The 9th domestic Conference of Society for Serviceology

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Organized Session

Research progress of Service-Dominant Logic

Wed. Mar 10, 2021 9:00 AM - 10:20 AM Room C (Zoom)

Chair:Takamichi Inoue(Meiji University), Masato Shoji(Takachiho University)

10:00 AM - 10:20 AM

[OS-3-04] S-D Logic Narrative and Process

Contribution to research and practice

*Susumu Maeda1 (1. Chiba University of Commerce)

Keywords:The narrative of S-D logic, core concept, major components of the narrative, mid-range theory

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