The 11th domestic Conference of Society for Serviceology

Presentation information

Conference Session

Academic Sessions

インターナショナルセッション

Wed. Mar 8, 2023 3:20 PM - 4:35 PM Room D (Conference Room III)

3:20 PM - 3:35 PM

[D-1-3-2] Understanding the consumer adoption of mobile payment system among domestic users in Japan

*Phu Pwint Pwint Soe1, Ivelina Ilieva1, Claudia Orta Sueiro1 (1. Kyoto University)

Keywords:Meta-UTAT model, mobile payment system in Japan, mobile consumer behaviour

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