The 12th domestic Conference of Society for Serviceology

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Oral Presentation

Academic sessions

Value co-creation

Tue. Mar 5, 2024 11:20 AM - 12:40 PM Room B (119)

村松 潤一（岐阜聖徳学園大学）

11:40 AM - 12:00 PM

[B-1-2-2] Value Creation Process Model in Tailor Made Services
Example: Media company engaged in the advertising business

*Kensuke Ido1, Kunio Shirahada1 (1. Japan Advanced Institute of Science and Technology)

Keywords:Service Design, Value Creation, Co Value Creation

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