Behavior Change Experiment by Congestion Visualization and Coupons in "Shizuoka MaaS"

Yasushi Sugama, Daishin Ito, Takayuki Kodaira, Ryoji Hattori, Takenori Iwamoto, Akio Oomae

doi:https://doi.org/10.36463/idw.2021.1034

5:00 PM - 5:20 PM

[AIS3/VHF1-2(Invited)] Behavior Change Experiment by Congestion Visualization and Coupons in "Shizuoka MaaS"

*Yasushi Sugama¹, Daishin Ito¹, Takayuki Kodaira¹, Ryoji Hattori¹, Takenori Iwamoto², Akio Oomae² (1.Mitsubishi Electric Corporation (Japan), 2.Shizuoka Railway Co.,Ltd. (Japan))

Beavior change experiment, Leveling congestion, Signage

https://doi.org/10.36463/idw.2021.1034

We conducted a demonstration experiment for the purpose of reducing congestion and revitalizing commerce. In this experiment, we visualized the congestion prediction result through signage and Web application, and distributed coupons according to the congestion degree. In this paper, we show the details of the experiment and the experimental results.

Proceedings of the International Display Workshops Volume 28 (IDW '21)

[AIS3/VHF1-2(Invited)] Behavior Change Experiment by Congestion Visualization and Coupons in "Shizuoka MaaS"