14:00 〜 14:20
[LCT1-4 (Invited)] UBplus/UB-FFS – Premium Performance for Liquid-Crystal TV and IT Displays
Liquid Crystal, UBplus, UB-FFS, High transmittance, Merck
Premium displays that offer outstanding characteristics are becoming more important in LCD market. Globally, researchers are looking for ways to improve contrast, transmittance and switching speed while keep the high reliability. UB (Ultra Bright)-technology can increase panel transmittance by using negative LC mixtures compared with traditional FFS Mode. In this paper we demonstrate the advantage of UB-LC technology for TV as well as IT applications.