[1I5-OS-31b] OS-31

[1I5-OS-31b-04] Research on the effectiveness of NFT as an incentive

〇Hiromi Ogino¹, Hiroyuki Matsuguma² (1. Graduate School of Design Kyushu University, 2. Faculty of Design Kyushu University)

[[Online]]

Keywords:Gamification, NFT, Healthcare

Many municipalities and health insurance associations hold walking events to promote health, and many of them offer incentives. In recent years, NFT has been attracting attention, but the current situation is that sales profit from secondary distribution is the main objective. If the effectiveness of NFT as an incentive that does not aim at sales profit is clarified, it can be expected to be used in walking events by public organizations. Therefore, in this study, the acceptability of NFT as an incentive that does not aim at sales profit was investigated by conducting a stamp rally. As a result, the data showed that NFT is accepted as an incentive regardless of generation, even if it does not aim at sales profit through secondary distribution. This paper introduces a case study in Kurume City.