Presentation information

General session

[3A11-15] KANSEI Products / Brand strategy

Fri. Sep 11, 2020 4:15 PM - 6:00 PM Room A (Webex Meeting)

Chairman : Shinya Nagasawa

5:00 PM - 5:20 PM

[3A11-15-03] The Strongest Branding Management of Cartier

Strategy and Management of "Unknown" Richemont
●録画あり

*Shinya Nagasawa¹ (1. Waseda Business School)

Abstract password authentication.
Password is required to view the abstract. Please enter a password to authenticate.