THE 69th ANNUAL CONFERENCE OF JSSD

Presentation information

Theme session

[2A] Product Design Research Section "Experience Design"

Sat. Jun 25, 2022 9:00 AM - 10:40 AM Oral room2

Chairperson (Theme Session):Akira Kondo

9:00 AM - 9:20 AM

[2A-01] Study of ambiguous expression in product design

Design of ambiguous expression for ambiguous events

*Masashi Waki1 (1. Musashino Art University)

Keywords:Product Design, UX Design, Design Theory

When humans are relative to things, they often perceive ambiguous phenomena by replacing them with numerical values or language. It is objective, can be used as an indicator, and is convenient and widely very useful. On the other hand, personal experience and subjectivity may not be taken into account. When subjective, formless, and ambiguous events and experiences are incorporated into objects, ambiguous designs that can reflect more personal experiences and subjectivity are needed.In this study, we will address the possibility of ambiguous design expression for these ambiguous phenomena. We will also systematize this relationship and propose it as a new form of communication between people and objects.