日本デザイン学会 第69回研究発表大会

講演情報

口頭

[9D] デザイン評価、感性工学、人間工学

2022年6月26日(日) 13:00 〜 14:40 口頭発表 第9会場

座長:小山 慎一(筑波大学)

13:00 〜 13:20

[9D-01] Color Emotions of Masks from the Name-Based Mask Distribution System in Taiwan

*Jen Cheng1、Ming-Hsiu Chen1 (1. The Graduate Institute of Design Science, Tatung University, Taipei, Taiwan)

キーワード:COVID-19 , Colors of Masks, Color Images

Starting from 2020, the outbreak of COVID-19 has swept across the globe. The government in Taiwan introduced the “Name-Based Mask Distribution System (NBMDS)” to control the quantity supplied. The purpose of the present study is to explore how the passively assigned colors of masks triggered people's emotions when people in Taiwan received NBMDS masks during the pandemic. This study found that during the pandemic, light blue and light green accounted for 66.75% of the mask colors obtained by Taiwanese people from NBMDS. More than half of the people have gotten these two mask colors passively. It can be speculated that during the implementation of NBMDS, the overall emotional feelings of Taiwanese people towards the color of masks are normal and fresh for the most. Due to the general anxiety and depression of the public during the pandemic, the results of this study can be used for government policies as a reference. When implementing relevant systems, attention should be paid to the influence of color on people’s emotions.