[1101-07] Kansei Research and Emotion Design in China 1

[1101-07-07] Transformation of The Chinese Fashion Clothing Market Around the year 2000 and Japanese Firms' “Administrative Affectivity”

Exploring Factors of successful entry by A successful firm

(2) Video (VOD) presentation

*Masahiko Samukawa¹, H0ngwei Li², Hideaki Morikawa¹, Tsuyoshi Otani¹ (1. Shinshu Univ(Japan), 2. Zhejian A&F Univ(China))

Keywords:Administrative Affectivity, Controlled Economy, Centralized Discretion, Entry Requiemnts to Chinese market