The 87th Annual Convention of the Japanese Psychological Association

Presentation information

Poster Presentation

Poster Presentation (On-site) » Physiology

Physiology

Fri. Sep 15, 2023 11:20 AM - 1:20 PM Poster Session Hall

[1B-059-PG] The effects of packaging color on consumer behavior

.*Yuri Hashimoto1 (1.The University of Shimane)

Keywords:packaging color, gaze, consumer behavior

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